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Link building is a different aspect of SEO to be considered.<br><br>The most important element of on-page SEO is the content on your page. It should contain your targeted keywords and written to appeal to the target users. Include images and videos to increase the impact and reach of your content. You can use tools like UberSuggest and Ahrefs to identify the appropriate keywords for your company.<br><br>Your URL is another factor. Ideally, it should contain your targeted keyword and describe the purpose or intent of the page. You should also avoid using numerals within your URL. Use of numerals can negatively impact your rank.<br><br>On-page optimization also covers your pages' titles and descriptions. The title tag is a direct SEO ranking factor on the page, and the meta description is a brief description of your page that is displayed in search results. 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